Career Counselor/Coaching Business
What you will be doing. Whether you are young or old, career counselors can help you find the job that you need. As a career counselor, you will advise others about changing professions, resume writing, and a bit of job placement. This service encompasses a variety of areas that are usually found separately.
The more services you offer, the more appealing your business will be. Working as a liaison between company human resources departments and your customers gives them up to date information on what companies are looking for in an employee. Providing resume writing services can help the person with the most anemic job history find a suitable career.
Career counselors that offer articles, tapes, courses, and seminars for their clients do well. Additional services like these provide information that customers can share with others. If the customers are local, you can also offer face to face seminars.
Providing your services to placement agencies, brings them new workers and profits for you. Making sure your customers have accurate resumes and interviewing skills will appeal to these agencies. They will want to use you to bring them good quality candidates for the jobs they need to fill.
How to start. Getting to know people is important. You will be dealing with those who have lost their jobs. A delicate touch is needed when advising them about where to go next. People who want to take the next step up the corporate ladder but don’t know how will seek you out for career advancement advice.
Experience in human resources or other areas where people skills are important is not required but helpful. Become a member of civic organizations. Volunteering at homeless shelters shows another cross-section of the community. Learn how to approach different personalities and gain their attention.
Keep an eye on trends in the job market. What is the industry of those companies that are having layoffs? Who could your potential customers be and what will they be looking for?
Start up costs. Large costs are not needed. You will need a computer with CD creation capabilities, publishing software, a phone, and a fax machine. If you have these things, your costs will run to advertising. These items are needed to enhance the services that you offer.
Skills needed. You will need to be people oriented. Each customer has individual needs that you will try to meet through your network of resources. Joining online forums of all types will provide useful information on human nature, what people are looking for in their careers, retirement life, and out of their finances.
A career counselor is also a researcher. You will use the Internet as a tool to network with businesses, financial advisors, and other professionals that can help your customers. Finding industry trend information for customers is a must if they are looking for a career change.
Marketing. Building a comprehensive website will grow your business. Not only can you advertise your services, you can also add a forum, questionnaires for potential customers, and links to helpful resources.
Advertise your services on eBay, MySpace, and other high traffic areas. Sell informational CD’s, e-books on dealing with career crises, and other helpful materials on eBay to attract more attention to your website business. Offering tele-courses and online classes for companies that are downsizing will net big bucks for you and future customers who need additional services.
Career counseling can help anyone looking to make a change in their job. You can help them with interviewing skills, what to wear, and how to follow up.
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